As Don, Shah Rukh Khan finds no greater pleasure than in slipping out from under the noses of the cops but he'll now be turning over a new leaf as brand ambassador for Interpol. Khan has been roped in as spokesperson for the Turn Back Crime initiative that targets organized crimes.
“It’s a very special honour to be a part of INTERPOL’s Turn Back Crime Campaign as an Ambassador. As Mahatma Gandhi once said, ‘I shall not fear anyone on Earth. I shall fear only God. I shall not bear ill will toward anyone. I shall not submit to injustice from anyone. I shall conquer untruth by truth. And in resisting untruth, I shall put up with all suffering, if I have to.’. We all should believe in this maxim and in whatever way possible resolve not to let unjust people who might threaten us with criminal activity make us fear them. Because I believe we can, we should, and we must stand together against the few who commit crimes against any human being, in whatever form or guise these crimes might take,” said SRK.
SRK joins actor Jackie Chan as an Ambassador for the campaign, which has already garnered support from public figures including footballer Lionel Messi, Formula 1 racing drivers Fernando Alonso and Kimi Raikkonen in addition to law enforcement agencies around the world.
Turn Back Crime campaign is aimed at raising public awareness that organized crime is often involved in seemingly unrelated crimes. Drugs trafficking, people smuggling, counterfeiting, cybercrime, kidnapping, crimes against children and corruption in sport are in fact often interconnected, with profits from one crime area used to fund another.
Here's a copy of the official letter from the Interpol inviting SRK to be a part of the campaign.
Khan posted pictures of him with Interpol chief Ronald Noble and wearing the Turn Back Crime armbands.
Shah Rukh Khan
Don on the right side of Interpol. How ironically cool is that…ha ha. pic.twitter.com/g65Z9lU4BH
TurnBackCrime
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